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Octubre 2011 - Think&Start

Archivos mensuales: Octubre 2011

El recurso del Lunes – MailChimp

MailChimp es una poderosa plataforma para crear campañas de mercadotecnia por correo electrónico, publicarlas y darles seguimiento. Entre muchas otras cosas te ayudará a diseñarlas visualmente, a compartirlas en redes sociales y a analizarlas.

Realmente es muy fácil de utilizar, pues cuenta con  plantillas pre-diseñadas y personalizables para que, si nunca has enviado alguna campaña por...

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Introducción a las PyMES

Las Pequeñas y Medianas Empresas (PyMES), llegan a representar un sector empresarial muy importante dentro de las economías de Latinoamérica. Por ejemplo, México en 2009 contaba con 5’144,056 empresas, de las cuales el 99.8% estaban catalogadas como PyMES (1). Sin embargo, antes de profundizar en el impacto que tienen las PyMES dentro de las economías, primero hay que definirlas e identificar los elementos que diferencian una...
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SE BUSCA EMPRENDEDORA

El rol de la mujer en la sociedad ha ido evolucionando a través de la historia basado en la cobertura de necesidades, sobre todo, en la familia. Sin embargo hoy en día podemos encontrar un desempeño de la mujer mucho más activo en los negocios y por...

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Usa correctamente el business model canvas (6) – Flujos de Ingreso

¿Cómo  identificar tus principales fuentes de ingreso? Aquí llega el post sobre el quinto bloque del Business Model Canvas, una herramienta de trabajo de la cual hemos venido hablando en una serie de artículos. Es muy útil para crear o re-definir modelos de negocio.

 Si te perdiste posts anteriores ¡No te preocupes! Ahora recapitulamos. Primero te habíamos comentado...

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La Descripción de Puestos

Al momento de asignar el trabajo dentro de una organización, se deben de tener en claro las tareas que cada miembro de ésta tienen que llevar a cabo, es por esto que existe un documento llamado Descripción de Puesto que nos ayudará en esta tarea; hoy les hablaré un poco del tema. (más…)...
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Bunker Arquitectura – Viendo hacia abajo

[caption id="attachment_1255" align="alignleft" width="300" caption="Crédito: larazon.es"]Crédito: larazon.es[/caption]

Enfocados en el urbanismo y la investigación Bunker Arquitectura es una firma que busca siempre nuevas tecnologías y diseños atrevidos; es una firma joven pero saben lo que buscan y a pesar de su corta edad han desarrollado ambiciosos proyectos que los han...

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Equipos Virtuales

[caption id="attachment_1231" align="alignleft" width="300" caption="(Foto:articulospm.com)"][/caption]

Gracias a los avances tecnológicos en materia de comunicación, hoy en día es posible sostener un equipo de trabajo de manera “virtual”, es decir, a través de todo tipo de canales de comunicación, excepto el convencional que se ha manejado desde la invención de las negociaciones: de manera presencial.